What do you think of when you hear the words “beef jerky?”

Dried meat, yes.

A protein-rich snack, most definitely.

High sodium content? For some, yes.

Beef jerky is said to have been around since as early as the 1500’s. A South American tribe, called the Quechua, named it “jerky,”(well, really it was called “ch’arki,” translating to “dried meat”) and was a form of preserving meat. Jerky was used as fuel for this tribe when they went out on long journeys!

Fast forward to today: it’s a snack devoured by many all over the world. And it’s not all about the beef either! There are MANY different kinds of jerky to choose from.

One company, based in Chicago, is looking to shake up the jerky game.

Continue reading “Q&A: Ricky Hirsch, CEO of Think Jerky”